AIR Gallery
Brand Identity Design

Courtney Gooch

AIR is a non-profit arts organization founded in 1972. It is an artist run organization and exhibition space that supports the open exchange of ideas and risk-taking by Women Artists in order to provide support and visibility. The dashed line is known to diminish the boundary strength of an object. The logo and typeface was designed to capture the idea of transforming the weakness into its strength and providing open space for women artists.

The Unforgettables
The Unforgettables Reading/Working group is a series of open to the public monthly meetings at the A.I.R. Every month the group looks at historic feminist and queer manifestos, science fiction, new feminist fiction writings, and theory pieces that help to imagine a future where no-one is forgotten. The pattern was created based on the dashed lines